Getting new readers to discover your books is one of the biggest struggles we face as indie authors.
Last year I wrote People Don't Buy Books Because They're Written Well, and in that post I list 8 things that in my opinion influence people to like your book:
- The cover offers the promise of a good story inside
- The title is both descriptive and intriguing
- The description/blurb appeals to the reader
- Other people (especially other people the reader trusts) rate it and review it highly or recommend it via word of mouth
- The book is in a genre/niche/kink the reader already knows she likes
- The book is by an author the readers already likes
- The book is on sale or free
- The reader has read and liked the preview of the book's actual text
I want to expand on these but it's too much to do in a single post, so I'm going to cover each one in its own post. As I write each post I will edit this one to include a link to it.
Conversations about these will take place in a support group I run on Facebook for erotica/romance authors, called The Conclave. Feel free to join that group to participate.
The first post about book covers in the series will come soon.